Write a 3-5 page paper on SPIN selling research.
The SPIN selling model is based on behavioral analysis research.
Please address the following questions in the paper:
- Sales behaviors once thought to be successful were disproved by SPIN selling.
- What are these behaviors?
- Effective sales strategies for the one call (small dollar) sale is different from the multi-call, (large dollar) sale.
- How do they differ?
Please include an APA formatted Title Page.