how do you think more advanced software will be handled in the future? If you upload enough video data to a platform for them to run a convincing AI, can they start using your likeness in ad campaigns?

Given that there is a history that companies can use your content that is posted to their sites, how do you think more advanced software will be handled in the future? If you upload enough video data to a platform for them to run a convincing AI, can they start using your likeness in ad campaigns?

Would you voluntarily sell the rights to your likeness? An example may be a stock video site. 

Please include a credible website for cite.